Tag: 3d

3d modern furniture

3d modern furniture: contact with the business

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Any business tool has some similarities to medicine: in the correct dose, medicine heals, however if over used it just causes damage. 3D can heal your sales, where the previous over-exposed images may have damaged them.

3D modern furniture renders are slowly starting to get a foot hold with members in the furniture industry, therefore there are a lot more interior elements available.

Only a few people have considered these questions: What is the effect of the images and videos, and what do they bring to the project? How the quality of the executed image/video impacts the customer’s opinion of the product? How will these marketing products affect the sales?

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Matte painting example in digital art

Painting techniques: 3D Matte painting

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Matte painting: Reality Changing Technique

The cinematography was not just a means of entertainment, but also a cause of new ideas. This article examines the history of matte painting in film, explains the advantages of this technique, shows it in action, and determines how effective it is when working with architectural and constructing companies’ projects.

How to transform reality with a painter’s hand

Most films need many different backgrounds to bring their stories to life, and there is not always an opportunity to shoot a romantic sunset if it happens to be raining outside.Weather concerns aside, what if a character needed to be seen jetting into space or descending into hell, how would a film crew realistically shoot that?

The solution was not to settle for different landscapes that couldn’t do the story justice, but to paint the landscapes instead. To do this film crews hired special painters whom they called matte painters or matte artists.

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Winter Landscape architecture rendering

High quality 3D rendering as a Convincing Argument in Public Discussions

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High quality 3D rendering

Experienced negotiators say that the order in which we bring forward our arguments directly affects how convincing they sound. The best sequence is to start with the more convincing ones, then proceed to the usual ones, and conclude with the most convincing one.

The first will create an attitude of trust, while the last will come just at the right time for the final decision. If the last word is postponed for a while, your partner in discussion will remember the beginning and the ending of the conversation most of all.

Right now you might be wondering what it has to do with 3D design. The thing is, there were lots of examples in our experience that prove that high quality 3D rendering is that strongest argument to convince even the greatest skeptics.
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3D rendering based on photo

Demonstrating Product Advantages Using 3D Rendering: a Case Study

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Our experience shows that a high-quality 3D rendering can be an excellent argument in discussing your products with your potential customers. It can greatly affect their buying decisions in favor of your company.

Here is a story about one of our clients, a manufacturer of pergola shades from New Zealand. He contacted us asking to visualize his product from the best possible perspectives.

In this article, we will study how we worked on this job, and what its results were.

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3D Visualization approvied

3D Interior renderings with the Best Value for Money

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Every architectural or construction company has its own cost categorization. But one category common to all of them is advertising and promotion. Often it will include costs for 3D visualization services. Some companies are ready to pay a lot for them, while others save as much possible, but in general everyone uses 3D interior renderings to showcase their future apartments.

In the previous two posts we discussed five truly high-end and five utterly awful 3D visualizations (as well as the consequences of using the latter), so readers could see for themselves how dramatic the gap is between paying more and getting less (or nothing).

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